Key Takeaways The key takeaways for the future of content creation and marketing using Gen AI are: • Generative AI tools are transforming the way businesses create and market content. • With the use of AI tools, businesses can generate high-quality content in minutes for free or at a low cost. • The future of AI-generated content is promising. Additional Resources • The Future of Generative AI for content creation • Generative AI for Content and Marketing Design Design serves as a crucial aspect of business operations, encompassing various disciplines, such as branding, advertising, web design, and product design. Previously, creating visually compelling designs required extensive human expertise. However, with the advent of Generative AI, this paradigm is changing. Key Issues in Design Key issues are: • Executives may have limited influence over design as it can be seen as a field that is beyond their expertise. • Design projects tend to exceed the planned timeline. • Typically, design is something that only large businesses can afford to invest in. How Design is Changing With New Generative AI Tools Generative AI tools are revolutionizing the design industry, making it easier for businesses to create high-quality designs and visuals. Popular Gen AI Tools Popular Gen AI tools for design are: • MidJourney • Stable Diffusion • Dall-E 2 Top Use Cases Some of the top use cases are: • Create website design concepts. • Create illustrations. • Create branding such as a logo. Gen AI: Revolutionizing the Way Enterprises Work 19